What is the first thing you do when you want to find something on the internet? You go to Google. Depending on how important the topic of your search is you might go to the second page of results of even the third page but anything beyond that is very unlikely.
What is the first thing you do if you want to find something off the internet? You ask someone you trust for their recommendation. Some examples might be: “Do you know a good mechanic in Noosa?” or “Can you recommend a good accountant in Maroochydore?” or “Do you know any good restaurants in Montville?”.
So here is the one reason why being found on Google is so important:
Search results are the equivalent of someone you know and trust recommending something to you.
The closer a search result is to the number one listing, the more likely you are to think of the link as a recommendation from Google because you trust their results. This is why being found on Google is so important to your business. The process of being found on Google is called Search Engine Optimisation or SEO for short.
If you are interested in how your business can be found on Google then click here to see how we can help your business with our SEO service on the Sunshine Coast.