We recently learned that Google will move to penalise websites that are not mobile-friendly on April 21 2015. With this change in mind, making sure your site is mobile-friendly is now more important than ever.
With an increasing number of mobile visitors it makes sense to have a mobile-friendly website to provide a better mobile experience for your users. The coming change from Google means it also makes sense to have a mobile-friendly website from a search engine optimisation perspective too. We have been developing mobile-friendly websites for our clients for years, but now it’s clear that if you want to keep up with your competitors in search results, you have to invest in a mobile-friendly website for your business.
Read more about the official Google announcement here. If you want to see how your own website stacks up, you can test if your own website is mobile-friendly using the Google Mobile-Friendly Test site.